Gain cost-effective exposure
Successful PPC marketing campaigns can win impressive results by targeting specific keywords, interests and demographics. With the right level of careful planning and execution, your business can achieve high visibility without overspending.
We harness precise budget control, data-driven optimisations and measurable results, to ensure our clients only pay for genuine engagement. Whether it’s Google Ads, Microsoft Ads or paid social campaigns, our strategies maximise your return on investment.
We help businesses of all sizes to boost traffic, generate leads and drive sales effectively. We’ll be right by your side as we tailor bespoke PPC campaigns that deliver real growth while keeping costs optimised. We're wise with words - and with budgets.
PPC services
We specialise in PPC marketing that delivers strong results for our clients. From Google Ads and Microsoft Ads to paid social and display campaigns, our data-driven approach ensures maximum ROI. Whether you need brand awareness, lead generation or increased sales, we tailor our PPC services to achieve your business goals.
Google ads
Google Ads are the key to reaching potential customers at the precise moment they search for your products or services. Our expertly managed campaigns ensure high visibility on Google Search, Display and YouTube, maximising conversions while keeping costs efficient. We continuously optimise ads to improve performance and drive the best possible results for your business.
Microsoft ads
Microsoft Ads (formerly Bing Ads) provide a valuable opportunity to target an engaged audience often overlooked by competitors. With lower costs-per-click and high intent users, it’s a cost-effective way to drive quality leads. Our team ensures your Microsoft Ads are optimised for visibility, conversions and maximum return on investment.
Paid social
We leverage the power of social media platforms like Facebook, Instagram, LinkedIn and TikTok to engage your audience. Our paid social campaigns use advanced targeting and creative strategies to boost brand awareness and leads. We create compelling ads that drive real engagement for your brand.
Display advertising
Display advertising helps you stay top-of-mind with visually engaging ads across the web. We design and optimise banner ads, video ads and rich media to capture attention and drive conversions. Using precise audience targeting and retargeting strategies, we ensure your ads reach the right people at the right time.
Google shopping
Google Shopping Ads put your products directly in front of customers searching to buy. We optimise your feed, bids and campaign structure to maximise visibility and sales. With data-driven strategies and conversion-focused tactics, we ensure your products stand out and generate a high return on ad spend.
PPC audits and consultancy
Struggling to get the most out of your PPC campaigns? Our in-depth audit and consultancy services identify areas for improvement, reduce wasted spend and increase ROI. We analyse your targeting and ad performance, providing expert insights and recommendations to help you achieve better results from your PPC investment.
Frequently asked questions
What is PPC in digital marketing?
PPC (Pay-Per-Click) is a digital advertising model where you pay each time someone clicks on your ad. It’s a powerful way to drive traffic to your website, fast. Ads appear at the top of search engine results pages (like Google) or across platforms like YouTube, Meta and LinkedIn, targeting users based on keywords, interests or demographics. Done right, PPC delivers high-intent users who are ready to convert.
How does PPC work?
PPC works through an auction system. You bid on keywords or audience types relevant to your business, and your ads compete to appear when someone searches or browses content that matches your targeting. But it’s not just about who bids the most, Google also considers the quality of your ads and landing page. The better the experience, the more cost-effective your campaigns become. That’s why strategy, creativity and continual optimisation are key.
How much does Google PPC cost?
There’s no one-size-fits-all answer. Google PPC costs vary based on your industry, competition, and how well your campaigns are set up. You’re charged per click, and typical costs can range from a few pence to several pounds per click. But a well-managed campaign won’t just bring in clicks, it’ll bring in the right clicks that turn into customers
Claim your free PPC consultation now
Book a free PPC consultation with our experts and we’ll assess your current strategy, identify opportunities for improvement and provide actionable insights to enhance performance.