Building services
Fire Consultancy Specialists SEO
Services
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Digital Marketing
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SEO
We delivered a surge in quotations with a 60% increase in total keywords for Fire Consultancy Specialists, simultaneously increasing brand awareness for its services and sectors.
The proof
Optimising existing pages targeting fire door dampers, fire door surveyors and floor plan creation and 3D scanning saw impressions surge within the first six months.
60%
increase in total keywords
72%
increase in total impressions
118%
increase in impressions for ‘fire damper’ queries
Approach
Impressions had slowly started to decrease on the website, so we pulled together a six-month SEO strategy to ignite their digital presence and identify the key drop-offs. We optimised the existing service and sector pages to improve rankings and visibility for its offering.
We have been regularly uploading in-depth blogs around industry keywords, awareness days and long-tail keyword phases.
Results
Several keywords climbed a number of positions in Google including:
‘Commercial fire protection’
‘Fire safety healthcare’
‘Fire safety hotels’
Several sector keywords climbed in search results with ‘commercial fire protection’ now in position 5, after climbing 17 positions; ‘fire safety healthcare’ soared by 38 positions and is now in position 14 and ‘fire safety hotels’ has climbed 86 positions after not ranking at all.
These SEO highlights drove a surge in quotations, 72% increase in total impressions and the total number of keywords grew by 60%.
The service pages had over 59,000 user visits and resulted in ‘fire damper’ impressions increasing by 118%, while ‘fire door’ impressions increased by 72%.
Turn your SEO into hot traffic and increase visibility – let's make it happen.
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